DAILY VIDEO BLOG
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Day Twelve
Today I'm showing how we go about prototyping our packaging designs.
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Day Eleven
We made some sample packages and delivered them to gyms and retail stores near by.
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Day Ten
I've been modifying the viscosity manually to get the our samples slightly more liquid. We tested out our modification in the gym and battle-tested the idea of adding a little piece of string to the tube to hang it from your harness.
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Day Nine
We received the another print proof of the tube box today.
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Day Eight
We started adjusting the viscosity of our first batch of liquid chalk and squeeze some in the first tubes.
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Day Seven
Lots of practical work in the last couple of days. We finished up most of our packaging design, created a first batch of products ready for sale, and we urgently need to transfer our bulk supply of liquid chalk into tubes.
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Day Six
Today was a big day. I picked up our first load of Chalk Cream produced in a GMP-certified facility and filled a first tube. Next days are going to be filling tubes and sending out samples.
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Day Five
Today I talk a bit about what I have learned from doing customer interviews as recommended by Startup School.
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Day Four
Today I talk a little more about our packaging design. We're right in the middle of finishing the design for all of our packaging ...
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Day Three
Today's update shows how I created the packaging for our chalk ball, how creating a modern brand is all about sending and receiving packages ...
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