What’s wrong with this picture? (Plastics)
Plastic. Plastic. Plastic. Everywhere. It may have been true 50 years ago that the future is plastic, but today it most decidedly is not.
We’re trying to create climbing products that minimize harm to the environment at Chalk Rebels. This means reducing our use of plastic in products & packaging.
As a consumer I find it hard to avoid plastic. It just is everywhere & I’m resigned to doing whatever I can. But as a producer I feel the stakes are higher. There’s a multiplier for every choice I make: if I don’t use plastics in my products then thousands of end-users won’t have to deal with it. No more separating it out, recycling it, worrying which bin to put it in.
The picture above is just an example of how our suppliers provide product samples to Chalk Rebels: plastic everywhere! That chalk ball could have been wrapped in paper, the liquid chalk in an aluminum tube, the reusable chalk ball could have used natural fibres instead of synthetic ones ...
So that's exactly what we are going to do with Chalk Rebels products: think long & hard not just about the products but about the packaging as well.